How often is data updated?
There are different types of data in Shopstory. These are also updated in different rhythms.
Recommendations, visibility and keyword metrics
Your recommendations, visibility rating and key figures on SEO rank, competitor analysis and cost-per-click are updated monthly. You can see when this was last done by clicking on "All recommendations" at the top left.
Dashboard metrics (conversions, clicks, impressions, etc.)
Your shop performance indicators are updated continuously. You can see when the last update was by looking at your dashboard / overview in the top right-hand corner.