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Final Steps

Now What?
Please wait for 2-4 weeks after the ads are live to gather enough data to make informed decisions about the performance of the ad. This is important because the ads are optimized by both Google and Shopstory. During this time you can of course continue to place ads.It is also a good idea to keep a track on your utilised budget in Project statistics in the overview tab.

No need to feel confused or overwhelmed with all the information we've thrown at you. We know it can be a lot to take in, like trying to catch a dozen ping pong balls with one hand.

But don't worry, we've got your back. If you ever need any help, just use the "question mark" on the lower right corner in shopstory for FAQs and our entire knowledge base or use the Contact Us button there to write us directly. You can also shoot us an email at We promise we won't judge you for not knowing everything.

We'll actually be more than happy to assist you and guide you through any questions or concerns you may have. So go ahead and hit us up, because there's no such thing as a silly question - unless it's "Can I feed my cat pizza for breakfast?" In that case, the answer is no. Don't do it.